Uri, September 30, 2025: The Central Bureau of Communication, Ministry of Information and Broadcasting Field Office Srinagar organised a day long Integrated Communication and Outreach Programme on Swachhata, Mission LiFe and New Criminal Laws at Govt Girls Higher Secondary School, Uri Baramulla. The aim of the programme was to raise awareness about protection of the environment, adopting sustainable development lifestyle practices and New Criminal Laws.
During the programme, Resource Persons from District administration Baramulla, Education, Forest, Municipality, Police and other departments delivered speeches on the programme themes, stressing on ensuring sustainable lifestyle practices.
The Resource Persons highlighted the importance of Swachhata, saying that cleanliness is the basic prerequisite of living a healthy life. They urged the participants to adopt a healthy and sustainable lifestyle practices.
DySP J&K Police Rajat Sambyal discussed the New Criminals Laws threadbare and stressed that the new laws are focussed more on public welfare than punishment. He urged the participants, especially the girls to acquaint themselves with the new Criminal Laws, stressing that reporting any kind of crime is the first crucial step towards ensuring justice delivery on time. He listed various other sections of the BNS focussed on public welfare and justice delivery.
Resource Persons from the Forest Department spoke in detail about the importance of protecting flora and fauna, stressing that sustainable lifestyle practices will help us utilise our natural resources judiciously to ensure sustainable development. They listed various initiatives of the Forest Department in this regard.
Resource Persons from Municipality spoke about the importance of waste segregation at source, further listing various initiatives to reduce pollution from waste and water bodies.
Resource Persons from the Education Department spoke on Mission LiFE, highlighting the need for protecting the environment and adopting clean and green living initiatives . They urged the participants to use resources judiciously and play an active role in environmental protection.
The Resource Persons from Disaster Management Department Uri held live demonstrations regarding handling of natural disasters. They urged the participants to acquaint themselves with useful life saving skills useful during natural disasters and calamities.
Filed Publicity Officer CBC Srinagar Naseer Ahmad Rather stressed the need for community engagement and judicial use of natural resources to ensure sustainable development. He listed the importance of Swachhata Pakhwada, highlighting the need for maintaining cleanliness and hygiene in day to day life. He said that such Outreach Programmes are conducted across Jammu and Kashmir with an aim to sensitize the younger generation about adopting sustainable development practices. He said CBC is committed to raising awareness about various welfare schemes of the government viz a viz Outreach Programmes and multimedia exhibitions.
Field Publicity Officer CBC Anantnag Shahid Mohammad Lone in his speech highlighted the importance of adopting a healthy lifestyle. He listed in detail the importance of CBC in field outreach, saying timely information dissemination about various welfare initiatives of the government is the prime focus of CBC so that benefits prelocate to the people at grassroots level.
An open quiz, painting and drawing competition and a debate Competition was also organised with participants felicitated with mementoes and certificates. The students also presented colourful musical programmes focussing on the programme themes.
A Shramdhan activity and a plantation drive was also conducted during the programme.
At the conclusion of the program, the participants took a pledge to adopt Swachhata and commit themselves to adopting sustainable lifestyle practices.
